This episode is going to explore New Revenue, what that even really means, and why it is the key to your future business growth.

Here’s an interesting stat from statista.com

Almost 4.66 billion people were active internet users as of October 2020, encompassing 59%of the global population. 

That right there is an example of the power of digital and a strong case for why your business needs to build an online presence today.

The world of digital, online, and virtual work… is here to stay.

Are you maximizing the digital reach in your business?

Believe it or not with 4.66+ billion people online there is still a large amount of untapped potential for your business.

With everything going on in the world, the economy – global pandemic and lockdown – being online is a solid way to create New Revenue in your business.  

Having a solid digital reach is what will create the reliable, repeatable revenue you desire.

As people continue to move online, companies are developing digital marketing strategies to influence customer decisions and sales. 

For larger organizations, digital marketing has become a larger line in the budget.  

And it should be for your business as well.

This is where you begin to explore the untapped potential that New Revenue can have on your business

The truth is the world of digital, online, virtual work… is here to stay.

The benefits of New Revenue are available to all businesses – big or small. 

While large businesses have been on their digital journey, many small businesses have yet to maximize the potential that going digital has.

Thanks to technology small businesses can keep up with the marketing and operations of larger businesses.  The key is to incorporate digital strategies that drive real results.

Going against the digital trend will have a damaging impact on your businesses.

The opportunities to innovate by creating New Revenue will slip through your fingers as you continue to go against this trend.

Remember Blockbuster? 

I loved a good VHS movie and popcorn on Friday night. 🙂

I’m sure there are several examples you can think of for businesses that did not go with the trend and are now non-existent. 

There are several reasons why you must create New Revenue in your business.

Let’s take a look at some of them –

FIRST is to reach people where they are.

Social media is a part of everyone’s life now. 

This is where people are sharing their preferences, hearing others’ opinions, reading branded content, and even purchasing business services.

Being consistent online allows you to build Know, Like, and Trust with your audience.  This is what drives them to buy from you. I know consistency can be hard.  I continue to struggle with it.  But when I am the return for my consistent actions is massive.

There’s also something to be said for knowing your customer.

Where do they hangout?

This will allow you to not waste money and that energy being consistent in the wrong places.  You will also start to reach your ideal client with ease.

The idea behind social media and marketing is to keep you top of mind for your audience so that they remain interested in your brand. . . especially when they are ready to make a buying decision.

Next, going digital levels the playing field between your business and competitors even the bigger companies, while providing greater opportunity for growth.  

A little bit of #Truthtalk here – You can reach the same people as your competitors on social media.  It’s all about the targeting of your Ads.

Being a small business you have greater opportunities to be flexible, personable, and relatable to your audience.  

People buy from people!

Technology gives you a headstart by allowing you to segment, target, and personalize content to your audience.  Automation is another added benefit to having the right technology in place.  This is not something to be afraid of.

Once you begin to utilize the customer data that is at your fingertips you will start to see new ways to innovate and reach your customers with ease.

The joy of creating New Revenue is that it becomes reliable, repeatable revenue when you have tested and successfully put all the pieces in place.

I know the idea of doing your business online is completely overwhelming. 

I also know that you crave more efficient processes through automation and understand that these types of systems are necessary in order to hit your desired business revenue and goals.

In the end . . . New Revenue can be a formula that is a curated and automated system that has the potential to produce reliable, repeatable revenue for your business. 

Thank you for joining us this week on The New Revenue Show

Stay connected with us on social media @theceopartner on all platforms and visit TheCEOPartner.com for all the details to build a business that generates reliable repeatable revenue.

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