Reflecting on the past helps you move forward in business and life. This exercise allows you to reflect on the past twelve months and identify what worked and didn’t work for you. Then you can determine where you want to be by the end of the year.
My vision for The CEO Partner is to become the go-to digital implementation agency that small businesses turn to when they are ready to monetize their professional expertise and have the systems in place to grow their impact and income.
Developing a digital product is a great way to grow your practice, expand into new markets, and re-engage customers. When you have Digital products, it’s beneficial to use the data to make better decisions that boost your bottom line.
With so many benefits, it’s no wonder CEOs are shifting their focus toward monetizing their expertise.
How TCP helps busy practice owners
Our team has helped service professionals with busy practices to productize their expertise and create an online revenue stream.
We help service professionals transition their offline business into a monetizable online asset or create new online offerings entirely through strategy development and digital product design.
Our clients know the team they are working with is a team of experts with varying skills to help their projects succeed.
And we work with you to grow revenue and increase customer retention rates, using the tools that matter most: content marketing, email marketing automation, branding & design, and backend systems management systems.
What exactly is a digital product?
Digital products are services or products that are delivered digitally. They can be accessed anywhere and do not have a physical form. Digital products include software, websites, mobile apps, courses, ebooks, and more.
Here are three clients we were proud to partner with during 2022:
- Corporate Director
- Product: 15 Module Course and Professional Network
- Goal: Enroll 30 new students quarterly
- Our Partnership: TCP planned and managed four quarterly launches that included asset creation for; an updated sales page, sales emails, Facebook Ads, program fulfillment emails, support for the live conversion webinar, and monthly Q&A sessions.
- Tech Stack: Mighty Network, Stripe, WordPress, ConvertKit, Zoom.
- Evolve Bank (Delmar Branch)
- Product: Lead Generation Informative Website
- Goal: As a franchise branch, there needed to be a dedicated website to generate leads. Their goal was to educate customers on the mortgage market so they could get mortgages and loans through them.
- Our Partnership: TCP strategized a website that provided articles, custom calculators for visitors to calculate their payments, opportunities to collect opt-in, a way to nurture leads via a monthly webinar, and a way to partner with real estate brokerages via Brokers Corner. TCP implemented all copy, design, development, and tool integrations.
- Tech Stack: WordPress, Active Campaign, Zoom,
- Home Team Realty Group
- Product: Agent Onboarding & Website Maintenance
- Goal: In 2021, we partnered to launch an entire real estate brokerage website and backend systems. The intention for 2022 was to develop a seamless agent onboarding process.
- Our Partnership: We onboarded 38 agents that received a mini-site and access to the new agent resources center. In addition, we performed monthly maintenance on the main website.
- Tech Stack: WordPress, Active Campaign, Zoom,
We help business practice owners create digital services and products to grow their revenue.
The year 2022 has been very successful for us — we’ve seen 30% growth across the board.
It’s important to note that digital products do not replace traditional revenue; they complement it by expanding your brand into the online world, where most consumers spend their time researching and purchasing.
Our most significant wins from 2022 :
- Develop updated processes that allow new team members to join the team with ease and seamless take on project tasks.
- Partner with vendors to allow for adequate time management & project execution.
- Utilize the full capabilities of our project management system to manage capacity and set realistic expectations with clients.
These wins meant keeping our team focused on the right things, so everyone stayed aligned and could work together effectively. It also allowed us to understand better our clients’ needs. And it also means ensuring we have the right team in place to deliver what they need when they need it.
We look forward to continuing to work with our clients, expanding our team to enhance our products and services, and taking the digital world by force. We are also excited about the opportunities ahead of us in 2023.
The CEO Partner is an excellent option for service professionals with busy practices that need dedicated, top-tier digital product talent without the hassle.
If you’re a CEO and want to partner with a digital product agency, we’d love to hear from you!
We’re excited to have you on board for the next step in your business! We can’t wait to show you what we have for you.