by Sonaya Williams | Aug 11, 2022 | Business, Customer, Inspiration
I am fortunate that I get to work closely and learn from successful CEOs on a daily basis. Experiencing the habits and qualities that they tune into has helped me evolve my leadership and grow this business. Today, I am going to share a few qualities and insights...
by Sonaya Williams | Feb 14, 2022 | Business, Customer, New Revenue, Product Launch, Product Management
This article is part of our Know Your Customer Series. Use the links below to read all issues. Issue 1: Learning about Your Customers’ Purchasing Behavior Issue 2: Why You Should Segment Your Market Issue 3: 7 Ways to use Social Media Issue 4: Who Do Your Followers...
by Sonaya Williams | Feb 9, 2022 | Business, Customer, Product Management
Not everyone is going to need what your business has to offer. This shouldn’t be a surprising fact. By creating a customer profile, you will identify those people who do. When you make an avatar that identifies the individual who would benefit most from your...
by Sonaya Williams | Apr 25, 2021 | Business, Customer, Inspiration, Lifestyle, Product Launch, TruthTalk
When I first found out about this ‘Online’ world, I was amazed at the fact that people I knew were making multiple six figures from home! It made having an online business sound dreamy. You have a computer and POOF… you are magically eligible to travel and...
by Sonaya Williams | Feb 11, 2021 | Business, Customer, Product Management, Technology
Have you ever thought about how much we are influenced by our screens these days? We watch hours and hours a day – whether it’s in the form of live TV, movies, or online videos. When it comes to promoting your online product, take advantage of screen time by...
