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Measuring Your Launch Success with Tracking Tools and Metrics

Measuring Your Launch Success with Tracking Tools and Metrics

by Sonaya Williams | Mar 17, 2021 | Business, Product Management

When you plan to launch a digital course, you put a lot of effort and energy into the process. You want to be sure that all your time has been worth it. How do you know if you’re successful?  Well, you can see the number of sales you’ve made, but there are much more...
How Keeping People Involved In Your Launch Webinar Can Lead to More Sales

How Keeping People Involved In Your Launch Webinar Can Lead to More Sales

by Sonaya Williams | Mar 10, 2021 | Business, Product Management

You probably already know that a webinar is the most effective way to promote your online course. But do you also know how to keep people’s interest during the presentation itself? It’s vital to do this, and it’s not just the content of your presentation that will...
How to Get Testimonials for Your Digital Product When You Haven’t Sold It Yet

How to Get Testimonials for Your Digital Product When You Haven’t Sold It Yet

by Sonaya Williams | Mar 3, 2021 | Business, Product Management

You’ve probably seen testimonials on people’s sales pages, those glowing recommendations for you to buy or try this or that product. But do you dread that section when you design your own sales page?  If you haven’t made any sales, how can you get testimonials? The...
Drive The Sales of Your Online Product Using Webinars

Drive The Sales of Your Online Product Using Webinars

by Sonaya Williams | Feb 17, 2021 | Business, Product Management

Webinars are one of the high-converting strategies for selling online courses. So why doesn’t everybody use them? Often, it’s because people are uncertain about how webinar platforms work, how they are going to sound, and what they should say. Let’s break down those...
How Video Helps You Get More Sales

How Video Helps You Get More Sales

by Sonaya Williams | Feb 11, 2021 | Business, Customer, Product Management, Technology

Have you ever thought about how much we are influenced by our screens these days?  We watch hours and hours a day – whether it’s in the form of live TV, movies, or online videos. When it comes to promoting your online product, take advantage of screen time by...
How Do You Know When It’s Time to Optimize Your Business Processes?

How Do You Know When It’s Time to Optimize Your Business Processes?

by Sonaya Williams | Feb 5, 2021 | Business, Technology, worksmarterwomen

One of the major factors that will determine the success or failure of your business is the efficiency of your best business practices.  I know all too well that this is something not enough businesses take the time to figure out. You go through the same processes...
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